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Affiliate Programme

Our affiliate programme is for partners who connect adult players with Allwins Casino in a clear and responsible way. To begin, email affiliate@casino-allwins.co.uk with details of your channel or website.

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Who our programme is for

We welcome applications from website owners, streamers, media buyers and online communities with an audience of adult players in the United Kingdom. Your website, channel or community should have a clear connection with gambling content or an audience that may be interested in online casino services.

We look for partners who communicate accurately, follow applicable advertising standards and take a responsible approach to promoting gambling. Applications are considered on their individual details, traffic sources and audience.

What partners get

Approved partners can receive commission for players they refer to us, subject to the terms of the affiliate arrangement. We provide tools intended to help you understand your referrals and manage your campaigns.

  • Tracking links to identify referrals and campaign activity.
  • Creative materials for use across approved websites, channels and communities.
  • Monthly statements showing relevant activity and commission information.
  • Payments made in line with the applicable affiliate terms.
  • A dedicated manager for programme questions and partner support.

The available tools, commission arrangements and payment requirements are confirmed during the application and onboarding process. We may ask for further information where needed to verify a partner account or traffic source.

How to join

Email affiliate@casino-allwins.co.uk and include the information below so our team can understand your proposed partnership:

  • The address of your website, or the name and details of your channel or community.
  • The traffic sources and promotional methods you intend to use.
  • A short description of your audience, including its location and age profile.
  • Your contact details and any other information relevant to the application.

We check every application and reply by email. If your application is accepted, we will explain the next steps, available materials and the terms that apply to your partnership.

Partners must promote responsibly: target 18+ audiences only, make no misleading claims and do not use spam.